Yes! I Want to Authentically Elevate My Brand for More Clients and Impact
Your brand is all about how people think and feel about your business.
As an entrepreneur, you get to shape your brand. To influence how people think and feel about your business. Not in a contrived or slimy way.
The best brands are the most genuine reflection of you.
They're true to the heart of who you are. So you can show up in your business with authenticity, clarity and confidence.
When you don't have a strong brand, you find yourself:
- Going in a million directions at once, without clear strategic focus
- Trying to help everyone with everything - and not being known for anything specific
- Uncomfortable explaining what you do in a clear, concise way
- Caving in and undercharging vs. charging the true value of your services
- Feeling like you're always chasing after clients (vs. having them seek you out)
- Lacking confidence in what sets you apart and how to communicate that with impact
Imagine how much of a bigger difference you could make (and how much more income you could earn) if you could elevate your brand and take it from meh to magnetic.
To elevate your brand you need to address the 5 Brand Pillars:
1. Focus
2. Positioning
3. Message
4. Offer
5. Content
When you get these right and they all work together in harmony, your brand becomes magnetic and memorable.
So you can captivate the hearts and minds of your ideal clients, and achieve the impact and income you're here to create.
Are You Ready to Elevate Your Brand?
The first step is getting crystal clear on how you're doing in each of the 5 Brand Pillars, so we can identify the gaps and growth opportunities.
That's hard to do on your own for 3 key reasons:
1. You're too close to yourself and your brand, to see things clearly.
2. Even if you have clarity on some parts of your brand, you need all 5 Brand Pillars to be strategically aligned so they work together to position you as the expert of choice.
3. You're an expert in what you do, but may not have the experience and background in branding you need to pull everything together.
That's where I come in.
I've been supporting coaches and other experts with these 5 Brand Pillars since 2010.
I've also worked in marketing and strategic communications for some of the top brands, including Visa and Coca-Cola.
My greatest gift is helping you sort through your brain dump of ideas and finding the golden nuggets that make you shine in your own unique way.
Then we message, package and market your brilliance in a way that feels aligned with both you and your ideal clients.
So you can stand out in the sea of other experts, feel super clear and confident sharing what you do, and captivate your ideal clients.
Ready to get my expert eyes on your brand?
Introducing....
Here's How it Works
1. Refect
As soon as you sign up, you'll get the Branding with Heart Audit Form that addresses all 5 of the Brand Pillars.
Don't worry. It's not super long but it will be enlightening!
When that's done, you'll get a link to my calendar so you schedule your private coaching call.
2. Review
I'll personally review everything you shared in your Branding with Heart Audit with a fine tooth comb.
You'll get my expert eyes on every part of your brand so I can uncover essential refinements that are not obvious or visible to you.
There's nothing for you to do here - that's on me:)
3. Refine
Now that I've reviewed all of your brand pillars, it's time for some major aha's!
We'll meet for a private 60 minute coaching call, where I'll share in-depth feedback and suggestions to on each of the 5 Brand Pillars.
So you'll be crystal clear on how to refine and elevate your brand.
Here's What You Get:
1. Brand Audit Review and Coaching Call
After you complete the Branding with Heart Audit, I'll personally review your 5 Brand Pillars.
I'll prepare recommendations to help you elevate your brand.
Then we'll meet for a private 60 minute coaching call where I'll give you tailored feedback and answer all your brand questions.
You'll be able to record the call so you can listen back and review it whenever you want.
(Value $3,000)
2. Branding with Heart Workshop Recordings
You'll get the recordings of the entire Branding with Heart workshop, with trainings on each of the 5 Brand Pillars.
(Value $297)
3. BONUS - Copy that WOWs
You'll get access to my copywriting program, Copy that WOWS.
You'll learn how to write effective copy that brings you clients and sounds like you.
(Value $497)
Total Value: $3,794
Your Investment:
Just $997 or 2 payments of $550
Hear From Some Clients
"Message that speaks directly to my ideal client"
"Get crystal clear on where my value was to clients"
"As an expert in my area, I was too close to things to be able to communicate my message. Cindy helped me create a message that speaks directly to my ideal client. She helped me package my services in a Client Journey, and create simple marketing strategies that resonate with me. As a result, my focus and confidence have increased exponentially. I’m getting speaking engagements and clients, and have even raised my prices. Cindy is an amazingly versatile coach, as well as inspirational cheerleader and accountability partner.” ~ Dr. Pauline Morris"
"Cindy helped me get crystal clear on where my value was to clients and very astutely showed me why an idea I had wouldn’t reap the results I was hoping for. And with grace and care, she then showed me how to create a Client Journey so I could package and price my services more profitably. As a result, I almost doubled the price of my highest value service and instantly sold a $15K package. It’s been easy to sell more since I can now clearly describe my Client Journey. No more worrying about how to reach my sales goals.” ~ Cindi Phallen"
"Clarity and confidence to get my work out into the world in a bigger, bolder way"
"All my marketing now reflects who I am, what I offer and what sets me apart"
"When I first came to Cindy, I knew I wanted to refine my brand but was in a confusion zone of transition. I knew my success depended on the clarity of my new messaging, but just could NOT see the forest for the trees!!! I knew I could waste more time trying to accomplish something outside my area of expertise and end up where I don’t want to be OR I could give myself the gift of an inspired coach with the precise skills and a genuine care for her clients to make it through this transition. Cindy helped me rise above the trees and gain a bigger vision for my work. She helped me through my entire rebrand, including revise my website, marketing strategy, program launch, copy and more. Now, I have the clarity and confidence I need to get my work out into the world in a bigger, bolder way. I highly recommend coaching with Cindy!” ~~ Georgette Star
"Before working with Cindy I thought I knew who my ideal client was. Cindy took it to another level. I’m now really clear on who my ideal client is, how I help them and how to communicate that in a message. In addition to my message, Cindy helped me rewrite my marketing material and the content on my website. All my marketing now reflects who I am, what I offer, and what sets me apart from everyone else. Cindy is 100% invested and she gets down in the weeds with you. She’s authentic and her sole purpose is to help you reach your goals. I’m grateful for the journey I went on with Cindy to find my true self and communicate it powerfully to my ideal clients.” ~~Mike McDonough
"Identify my ideal clients, rebrand and package my services"
"Authentic way to share my purpose and attract clients who are truly aligned with me"
"Cindy helped me identify my ideal client, hone my messaging, rebrand, and package my services. The results have been exciting! I’m getting consultation requests from my website, and instead of trading my time for money, I’m now selling my services in packages. I generated $10K in new business from that alone, then went on to launch 3 new programs with Cindy’s help. Cindy is a real expert who shares her knowledge generously and openly. I love her authenticity and down-to-earth approach to getting real results.” ~~ Mary Hiland
"When I first started working with Cindy, my goal was to create a marketing message that would attract clients. What I didn’t expect, was it would become a transformative journey of self discovery to really tap into my ‘why’. It’s so empowering to be able to put a clear voice to your core heart message. As a result, marketing is no longer a necessary evil, but a natural and authentic way to share my purpose and attract the clients who are truly aligned with me.” ~~ Amy Akashi"
"Express my inner voice to the world in a way that connects to my ideal client"
"Clarity was the key that unlocked the door on how to create and market my program"
"Cindy had been a tremendous asset in helping me to express my inner voice to the world in a way that connects with my ideal client. Her unique ability to bring out my true self in my messaging has revolutionized my approach to marketing. Cindy’s process is comprehensive, yet easy to follow. She is intuitive and thoughtful and I am so grateful that she has been part of my journey.” ~~ Jim Nevada
"Cindy has a true gift for my messaging and is my go to ‘Messaging Muse’. I turn to her whenever I need to get crystal clear about how to communicate my message and what makes us unique. She has the ability to pull my brilliance out of me and capture my message in a way that feels true to my voice. Not only that, but she’s wonderful to work with, super smart and always deliver more than I expect.” ~~ Jane Deuber
"Launched my first group coaching program"
"Was able to focus and identify my brand"
"Cindy was instrumental in helping me think through WHO I wanted to help and HOW. Within a few weeks I signed up my first client using the Client Journey we had developed together, then I launched my first group coaching program. I am grateful for Cindy's guidance, her razor-sharp intuition as well as her generosity in sharing her wealth of knowledge!” ~~ Pallavi Ridout
"Cindy helped me define my core message, and I’m so grateful for this. As a personal development, business and peak performance coach I work with clients in many different fields and with various backgrounds. I wasn’t sure how to market myself because the areas seemed so vast. With Cindy’s help I was able to focus and identify my brand. She has also opened my eyes up to the world of course creation and group training, and this has helped my business grow tremendously. Cindy helped me to raise my rates and create more leveraged income.” ~ Walker Clark
Do You Have Any Questions?
Q. How long is the private coaching call? It's a 60 minute call so we have time to dig in and go through all the Brand Pillars. You'll be able to record the call so you can listen back whenever you want.
Q. How long do I have to use the Brand Audit and coaching call? You have up to 6 months to use the Audit and Coaching Call. Of course, you'll likely not want to wait that long so you can take advantage of all the insights you'll gain.
Q. What if I want help implementing your brand feedback? You'll leave our coaching call with clear insights and action steps on how to elevate your brand. If you decide you want further coaching and support, we can discuss that after the call. There are different ways I can support you, and depending on which option you choose, we can apply your investment in the Brand Audit to future coaching.
Q. What if I don't have a brand yet? If you are a brand new entrepreneur and have no clarity on your niche, message, offer or content then contact me at cindy@marketingfromwithin.com and I'll share a great option to help you gain that clarity.
Q. What if I have a question that wasn't answered here? You can click on that little orange box at the bottom right hand side labelled "Have a Question". You can book a quick chat with me by clicking here, OR email me at cindy@marketingfromwithin.com OR message me on Facebook here. I'll answer any questions and give you honest feedback as to whether or not this mentoring program is right for you.
Total Value: $3,794
Your Investment:
Just $997 or 2 payments of $550